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That One Show You Always Go Back To Isn't Just a Habit — It's Doing Something to Your Brain

Paul's Bartholomew
That One Show You Always Go Back To Isn't Just a Habit — It's Doing Something to Your Brain

Photo: Jami430, CC BY-SA 4.0, via Wikimedia Commons

You've had a brutal day. Maybe it was a meeting that went sideways, a text you didn't know how to answer, or just that low-grade hum of anxiety that doesn't have a name. You get home, you change into something soft, and without really thinking about it, you open Netflix and put on the same show you've seen four times. Not a new episode. Not something you've been meaning to watch. The same one. Again.

If you've ever caught yourself doing this and wondered what exactly is wrong with you — good news. Nothing is. In fact, something surprisingly deliberate is happening between your couch and that TV screen, and it's worth understanding.

Your Brain Has a Playlist, and That Show Is on It

Psychologists have started paying closer attention to what some researchers are calling "comfort media" — the books, movies, and especially TV shows that people return to not for plot discovery, but for emotional regulation. Dr. Emily Peck, a licensed therapist based in Chicago who works with clients experiencing anxiety and burnout, puts it simply: "When we're overwhelmed, our brains are looking for predictability. A show you've already seen delivers exactly that. You know what's coming, you know how it ends, and that certainty calms the threat-detection parts of your brain."

That's a meaningful distinction. This isn't the same thing as nostalgia — that warm, slightly melancholy pull toward something from your past. Comfort-show behavior is more functional than sentimental. You're not necessarily going back to Friends or Bob's Burgers because it reminds you of simpler times. You're going back because it works. It lowers your heart rate. It gives your brain just enough stimulation to stop spinning without demanding anything from you.

The Background Noise That Isn't Really Background Noise

One of the more interesting patterns in comfort-show culture is the "on in the background" phenomenon. A lot of people don't even fully watch their comfort show — they just need it running. Maybe you're folding laundry, scrolling your phone, or making dinner, and The Office or Schitt's Creek or New Girl is just... there. Playing. You're not watching it so much as existing near it.

Streaming data supports this in a roundabout way. Internal research from platforms like Netflix has shown that certain catalog titles — particularly sitcoms with familiar formats and lower narrative stakes — get "played" at rates that don't match traditional viewing behavior. Long session times, frequent replays of the same episodes, and odd viewing hours (late night, early morning) all suggest something other than active watching is going on.

Dr. Peck sees this in her practice constantly. "A lot of my clients describe it as company," she says. "Especially people who live alone or who are going through periods of isolation. The voices, the laugh track, the familiar rhythm of a scene — it mimics the sensory experience of being around people. It's a form of co-regulation, just with fictional characters."

Co-regulation, for the uninitiated, is the process by which we calm our nervous systems through proximity to other calm, safe presences. We typically do this with people we trust. But apparently, we can do a version of it with television.

Why Some Shows Work and Others Don't

Not every show earns comfort-show status, and the selection process is more personal than it might seem. Ask ten people what their go-to is and you'll get ten different answers — but there are some patterns worth noting.

Shows that tend to function as emotional support viewing tend to share a few traits: ensemble casts with warm interpersonal dynamics, low-stakes conflicts that resolve within an episode or two, familiar physical settings (the coffee shop, the office, the apartment), and a tonal consistency that doesn't blindside you with sudden darkness. That's why procedurals like Law & Order work for some people (predictable structure, clear resolution) while shows with heavy serialized drama or unpredictable tonal swings tend not to make the comfort-show list.

There's also an element of personal history embedded in the choice. "The show you pick often has an emotional anchor point," says Dr. Peck. "Maybe you started watching it during a good period in your life, or with people you loved, or during a recovery from something hard. The show carries that emotional memory, and returning to it is almost like returning to a version of yourself that felt okay."

That's where the nostalgia overlap gets complicated. It's not pure nostalgia — but it's not entirely separate from it either. It's more like the show becomes a container for a feeling you want access to again.

The Line Between Comfort and Avoidance

Here's where it gets a little more honest. Comfort shows are genuinely useful. But like most coping mechanisms, they exist on a spectrum, and it's worth occasionally checking where you are on it.

Using a familiar show to decompress after a long day? Healthy. Completely reasonable. Putting it on while you cook dinner because you like the company? Same. But if you notice that you can't sit with silence at all, or that the show has become the only thing that reliably makes you feel okay, that's information worth paying attention to.

"I always tell clients that coping strategies aren't good or bad — they're either sustainable or they're not," Dr. Peck explains. "If your comfort show is one tool in a bigger toolkit, great. If it's the only tool, that's worth exploring."

The goal isn't to feel guilty about the thing that makes you feel better. It's just to stay curious about why it works, and whether you're using it or leaning on it.

The Shows That Earn the Title

For what it's worth, the shows that most consistently show up in conversations about comfort viewing in the US tend to cluster around a few titles: The Office, Parks and Recreation, Gilmore Girls, Schitt's Creek, Bob's Burgers, Frasier, and Brooklyn Nine-Nine all come up constantly. What they share isn't just quality — it's emotional safety. You can trust them. They're not going to ruin your night.

That trust, it turns out, is not a small thing. In a media landscape that constantly escalates, shocks, and demands your full emotional engagement, a show that just... doesn't do that is genuinely rare. And genuinely valuable.

So the next time someone gives you a look for rewatching the same season of Parks and Rec for the third time this year, feel free to explain that you're engaged in a sophisticated emotional regulation practice with deep psychological roots.

Or just tell them Leslie Knope makes you feel better about everything. That works too.

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